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Wayfinding for trade fairs and exhibition centres

Halls, hundreds of stands and exhibitors who change from one edition to the next. AddNavi guides visitors to a stand by exhibitor name or stand number, with exhibitor logos on the 3D map.

Talk to an expert How it works

Why visitors get lost in exhibition halls

  1. Getting lost in the halls

    Visitors spend a long time looking for stands across several halls.

  2. Footfall for exhibitors

    The organiser needs tools that direct visitors to exhibitors.

  3. New edition, new layout

    The stand layout and the signage change with every edition.

  4. No insight into movement

    It is hard to tell which exhibitors were searched for most.

  5. Visitors from abroad

    Visitors and exhibitors from many countries need information in their own language.

  6. Queues at information desks

    In the first hours of a fair, queues of people asking the way form at the information desks.

For every edition, the AddNavi deployment team prepares a map with the current layout of halls and stands.
AddNavi kiosk screen: a route to a stand and exhibitor logos on the 3D map.

From the entrance to the stand, with landmarks

  1. Exhibitor or number

    Search by exhibitor name or stand number, e.g. E2.32.

  2. Steps with landmarks

    Directions refer to neighbouring stands: “Turn left at E2.36”.

  3. Route on the phone

    A QR code at the entrance or on the kiosk moves the route to the phone.

Trade fair wayfinding features

  • Exhibitor logos

    Exhibitor logos at their stands on the 3D map.

  • Exhibitors and stands

    Search by exhibitor name and stand number.

  • Highlights

    Categories on the start screen: food, conferences, cloakrooms.

  • QR codes at entrances

    The phone map starts from where the code hangs.

  • A map for every edition

    The AddNavi deployment team prepares the new layout of halls and stands.

  • Analytics

    Most searched exhibitors and popular routes.

Information kiosks for trade fairs

A wide range of kiosks and turnkey designs that blend into the site’s architecture and visual identity.

Free-standing
Free-standingHall entrances, connectors, information points.
Totem
TotemMain entrance and foyer.
Wall-mounted
Wall-mountedConference rooms and corridors.

Example proposals from the available models for this industry.

Questions about trade fair wayfinding

Where does AddNavi get the exhibitor list from?

Exhibitor data can be imported in several ways: through ready-made integrations with organisers’ systems or through a turnkey integration.

Is the map prepared for every edition?

Yes. For every edition, the AddNavi deployment team prepares a map with the current layout of halls and stands.

Can the organiser sell highlights to exhibitors?

Yes. The organiser can include a logo on the map and a place on the start screen in sponsorship packages for exhibitors.

Does AddNavi show the event programme?

Yes. The kiosk and the phone show the conference and talk programme and guide visitors to the right room.

How do visitors move the route to their phone?

They scan a QR code on the kiosk or at the hall entrance. The map opens in the phone’s browser and starts from where the code is.

AddNavi in other industries

Talk to an expert

An AddNavi expert will discuss the specifics of the site and tailor the scope of the deployment.

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